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Cochrane history: More 1930 newspaper ads

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Lots of good stuff from the pages of the Cochrane Northland Post in 1930… for this week’s examination of local history.

The front page of the Friday, May 9th issue was a newsy one, with stories like the ONTC going ahead with phone service for Hearst… and the April statistical report of the Cochrane District Children’s Aid Society.

And while we in 2022 are being reminded to renew our licence plate stickers, a front page ad in 1930 reminded people of the need to have an operator or chauffeur’s licence to drive a car.

Public library archivist Ardis Proulx-Chedore has an excerpt from the ad.

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“Carefully preserve your License. Have it in your pocket every time you drive. Produce it whenever called upon by an officer of the law.”

That ad was placed by the Ontario Department of Highways, Motor Vehicles Branch.

MOVIES BOAST SOUND

The big thing at the movies IN 1930 was the new innovation of sound.  The Empire Theatre advertised in the Northland Post about its “Northern Electric Sound System”.

Proulx-Chedore notes a couple of the movies playing in early February.

“February 3rd, 4th and 5th, ‘Words and Music’, an all talking, singing and dancing musical revue.  Thursday, Friday and Saturday, the 6th, 7th and 8th, Warner Brothers’ spectacular singing success, ‘The Desert Song.’”

Thanks, as always, to the Cochrane Public Library and its archives for our weekly local history feature.

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